Privacy Policy

Last updated: May 28, 2026

Privacy Policy

Last updated: 28 May 2026

This Privacy Policy describes Our policies and procedures on the collection, use and disclosure of Your information when You use the Service and tells You about Your privacy rights and how the law protects You under the UK General Data Protection Regulation (UK GDPR) and the Data Protection Act 2018.

Interpretation and Definitions

Interpretation

The words whose initial letters are capitalised have meanings defined under the following conditions. The following definitions shall have the same meaning regardless of whether they appear in singular or in plural.

Definitions

For the purposes of this Privacy Policy:

  • Company (referred to as either “the Company”, “We”, “Us” or “Our” in this Privacy Policy) refers to KAD CHEMICALS LTD, Bartle House, 9 Oxford Court, Manchester, M2 3WQ, United Kingdom. The Company is the Data Controller for the purposes of UK GDPR.
  • Cookies are small files placed on Your Device by a website, containing details of Your browsing activity on that website among its many uses.
  • Country refers to: United Kingdom (England and Wales)
  • Device means any device that can access the Service such as a computer, a mobile phone or a digital tablet.
  • Personal Data is any information that relates to an identified or identifiable individual.
  • Service refers to the Website.
  • Service Provider means any natural or legal person who processes data on behalf of the Company, including third-party companies or individuals engaged to facilitate the Service or to analyse how the Service is used.
  • Usage Data refers to data collected automatically, either generated by the use of the Service or from the Service infrastructure itself (for example, the duration of a page visit).
  • Website refers to KAD CHEMICALS – Website, accessible from https://www.kadchemicals.co.uk
  • You means the individual accessing or using the Service, or the company or other legal entity on behalf of which such individual is accessing or using the Service, as applicable.

 

Collecting and Using Your Personal Data

Types of Data Collected

Personal Data Submitted via the Contact Form

When You submit an enquiry through Our contact form, We collect the following information which You provide voluntarily:

  • First name and last name
  • Company name
  • Email address
  • Phone number
  • Your message


Usage Data

Usage Data is collected automatically when You use the Service. This may include Your Device’s IP address, browser type and version, the pages You visit, the time and date of Your visit, time spent on pages, and other diagnostic data.

Tracking Technologies and Cookies

We use Cookies and similar tracking technologies to track activity on Our Service and store certain information. The technologies We use may include:

  • Session Cookies — deleted automatically when You close Your browser. Used to maintain basic website functionality during Your visit.
  • Persistent Cookies — remain on Your Device after Your browser is closed. Used for analytics and to remember cookie consent preferences.

Where required by law, We use non-essential cookies only with Your consent. You can withdraw or change Your consent at any time through Your browser settings. Withdrawing consent does not affect the lawfulness of processing based on consent before its withdrawal.

We use the following categories of cookies:

  • Necessary / Essential Cookies — Session Cookies, administered by Us. Essential to provide You with access to the Website and its basic features.
  • Cookie Consent Cookies — Persistent Cookies, administered by Us. Record whether You have accepted or declined non-essential cookies.
  • Analytics Cookies — Persistent Cookies, administered by Google. Used to collect anonymised data about how visitors use the Website. See “Google Analytics” section below.


Google Analytics

We use Google Analytics, a web analytics service provided by Google LLC (“Google”). Google Analytics uses cookies to collect information about how visitors use this Website, including pages visited, time spent on the site, and general location data (derived from IP address). This data is used solely to understand and improve how the Website performs.

The data collected by Google Analytics is transmitted to and stored on Google’s servers, which may be located outside the United Kingdom. Google acts as a Data Processor on Our behalf and processes this data in accordance with Google’s data processing terms. IP anonymisation is enabled where technically supported.

You can opt out of Google Analytics tracking at any time by:

For more information on how Google uses data, see Google’s Privacy Policy.

Lawful Basis for Processing

Under UK GDPR, We process Your Personal Data on the following legal bases:

Data Category

Purpose

Lawful Basis

Contact form data (name, company, email, phone, message)

Responding to Your enquiry

Legitimate interest (Article 6(1)(f) UK GDPR)

Contact form data

Follow-up business communication, including outreach about relevant products or services

Legitimate interest (Article 6(1)(f) UK GDPR)

Analytics / Usage Data (via Google Analytics)

Understanding website usage and improving the Service

Consent (Article 6(1)(a) UK GDPR) — obtained via cookie consent

All Personal Data

Compliance with legal obligations

Legal obligation (Article 6(1)(c) UK GDPR)

Legitimate Interest explanation: When You contact Us via the contact form, We have a legitimate business interest in responding to Your enquiry and, where relevant, in making further contact about products or services that may be of interest to You. As a B2B business, We may contact You again if We believe Our products may be relevant to Your business. We apply the following safeguards: We will only contact You where there is a genuine and reasonable business relevance; We will not contact You repeatedly without reasonable grounds; and You can ask Us to stop contacting You at any time (see Your Rights below).

Use of Your Personal Data

The Company uses Personal Data for the following purposes:

  • To respond to Your enquiries — to manage and reply to messages submitted via the contact form.
  • To contact You for legitimate business purposes — to follow up on enquiries or reach out about products or services We believe may be of genuine interest to Your business.
  • To analyse and improve the Website — using anonymised analytics data to understand how the Website is used and to improve its content and performance.
  • To comply with legal obligations — where required by law, regulation, or lawful request from public authorities.
  • For business transfers — in the event of a merger, acquisition, or sale of assets, Personal Data may be transferred as part of that transaction.


Sharing Your Personal Data

We do not sell Your Personal Data. We may share it only in the following limited circumstances:

  • With Service Providers — third parties who assist Us in operating the Website or analysing its use (e.g. Google Analytics), bound by appropriate data processing agreements.
  • For legal compliance — where required by law or in response to valid requests by public authorities (e.g. a court or government agency).
  • For business transfers — in connection with a merger, acquisition, or sale of all or part of Our business.
  • With Your consent — for any other purpose where You have given explicit consent.


Retention of Your Personal Data

We retain Your Personal Data only for as long as is necessary for the purposes set out in this Privacy Policy:

Data Category

Retention Period

Reason

Contact form submissions (name, company, email, phone, message)

Up to 24 months from date of last contact

To manage ongoing business correspondence and defend against potential legal claims

Google Analytics / Usage Data

Up to 26 months (Google Analytics default)

Website performance analysis

Server logs (IP addresses, access times)

Up to 12 months

Security monitoring and troubleshooting

We may retain Personal Data beyond these periods where required by a legal obligation, to establish or defend legal claims, or where data exists in encrypted backup systems scheduled for routine deletion.

When retention periods expire, Personal Data is securely deleted or anonymised.

Transfer of Your Personal Data

Your Personal Data may be processed outside the United Kingdom (for example, by Google in connection with Google Analytics). Where such transfers occur, We ensure that appropriate safeguards are in place in accordance with UK GDPR requirements, including standard contractual clauses or adequacy decisions where applicable.

Your Rights Under UK GDPR

Under UK GDPR and the Data Protection Act 2018, You have the following rights in relation to Your Personal Data:

  • Right of Access — You can request a copy of the Personal Data We hold about You.
  • Right to Rectification — You can ask Us to correct inaccurate or incomplete data.
  • Right to Erasure — You can ask Us to delete Your Personal Data, subject to any legal obligation We have to retain it.
  • Right to Restriction — You can ask Us to restrict processing of Your data in certain circumstances.
  • Right to Object — You can object to processing based on legitimate interest, including direct marketing outreach. We will stop processing unless We have compelling legitimate grounds that override Your interests.
  • Right to Data Portability — You can request a copy of Your data in a structured, machine-readable format where processing is based on consent or contract.
  • Right to Withdraw Consent — Where processing is based on consent (e.g. analytics cookies), You may withdraw consent at any time without affecting the lawfulness of prior processing.


To exercise any of these rights, please contact Us via:
https://www.kadchemicals.co.uk/contact

We will respond to requests within one calendar month, as required by UK GDPR.

Supervisory Authority

You have the right to lodge a complaint with the Information Commissioner’s Office (ICO), the UK’s supervisory authority for data protection matters:

We would, however, appreciate the opportunity to address Your concerns directly before You contact the ICO.

Security of Your Personal Data

The security of Your Personal Data is important to Us. We implement commercially reasonable technical and organisational measures to protect it. However, no method of transmission over the Internet or method of electronic storage is 100% secure, and We cannot guarantee absolute security.

Children’s Privacy

Our Service does not address anyone under the age of 16. We do not knowingly collect Personal Data from anyone under 16. If You are a parent or guardian and believe Your child has submitted Personal Data to Us, please contact Us and We will take steps to remove that information.

Links to Other Websites

Our Service may contain links to third-party websites not operated by Us. We have no control over and assume no responsibility for the content, privacy policies, or practices of any third-party sites or services. We strongly advise You to review the Privacy Policy of every site You visit.

Changes to This Privacy Policy

We may update this Privacy Policy from time to time. When changes are made, the “Last updated” date at the top of this page will be revised. We do not proactively notify users of updates; You are advised to review this page periodically. Continued use of the Website after any changes constitutes acceptance of the updated Privacy Policy.

Governing Law

This Privacy Policy is governed by and construed in accordance with the laws of England and Wales. Any disputes shall be subject to the exclusive jurisdiction of the courts of England and Wales.

Contact Us

KAD CHEMICALS LTD is the Data Controller for Personal Data collected through this Website.

KAD CHEMICALS LTD is registered with the Information Commissioner’s Office (ICO) as a Data Controller under the Data Protection (Charges and Information) Regulations 2018.

If You have any questions about this Privacy Policy or wish to exercise Your data rights, please contact Us:

https://www.kadchemicals.co.uk/contact

KAD CHEMICALS LTD
Bartle House, 9 Oxford Court
Manchester, M2 3WQ
United Kingdom